Apple A Competitive Market - 1622 Words

In a competitive industry there is a wide range of aspects that help determine what companies succeed and fail. Over time different companies grow and develop competitive relationships that encourage refining of their companies in order to stay relevant in a competitive market. Apple is a prime example of a company that is in a competitive market has had many innovations since its creation to help it stand out from other companies in the computer technology industry. Apple is one of the leading computer manufacturing companies and has been known for innovations in both technology and aesthetically pleasing products. Apple more well-known devices include the I-Phone which revolutionized the mobile phone industry, and the I-Mac Laptops and home computers which have been found huge success and are popular among a variety of age groups and demographics. In the mobile phone industry apples main competitors would be Google who are the creators of the Android operating system which is used by a majority of non-Apple phones. As for the computer industry, Apples main competitors consist of Microsoft who had created the Windows operating system which is used and pre-installed on a large portion of competitor computers, this includes companies like Lenovo, Dell, Hewlett Packard, and Acer. Since the 1970’s Apple computers has made a large impact on the computer industry and has revolutionized what it means to be a computer company. Beginning as a project between Steve Jobs andShow MoreRelatedApple s Competitive Strategies For The Consumer Electronics Market2054 Words   |  9 Pagesur I When most consumers think of a leader in the electronics market, they think of Apple. For many years now, Apple has been the forefront of innovation in the consumer electronics market. Products that are known around the world, such as the iPod and iMac, are famous for their ease of use and their stylish exteriors. The popularity of Apple’s products seems infinite; each release of the iPhone has been outselling the last. This industry leader is based on a solid business model that keeps customersRead MoreBusiness Analysis- International Strategy and Competitive Advantages for Global Company Apple1130 Words   |  5 Pages133), Apple Inc. was selling its products exclusively in America, initially. Nowadays, Apple has expanded significantly beyond domestic market. Apple has so far succeeded to become a multinational organization, selling products and resourcing law materials globally. To minimize the impact of the existing rivalry in the PC industry at the global edge and to mai ntain competitive advantage, Apple applies non-competition strategies, (Yoffie, 2004). 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The Macintosh line of computer, ipod, iphone, and ipad are most well-known hardware products of this company. Software in this company is including Mac OS, itune, ilife, iwork, aperture, ios, final art studio, logical studio and safari. Apple as an admirable company with high revenue and high profit has been evaluatedRead MoreWhat, Historically, Have Been Apples Competitive Advantages?725 Words   |  3 PagesWhat, historically, have been Apples competitive advantages? Apple since its inception was driven by mission to bring easy-to-use computers to market. But during Sculley years (1985-1993), Apple targeted low cost computer and forge an alliance with IBM for OS development on Intel platform, both of which didn’t bear any results. Spindler‘s (‘93-‘96) strategy to expand to international market gave short-term results, but did not help Apple in long term. Amelio (‘96-’97) decided to go back to premiumRead MoreMarket Conditions and Competitive Analysis ECO/365 Essay1433 Words   |  6 Pagesï » ¿ Market Conditions and Competitive Analysis ECO/365 September 16, 2013 Market Conditions and Competitive Analysis ATT began business back in the 19th century when ATT became the parent company of Bell System. At the time Bell System held a monopoly in telephone service and was considered to be the best in the world. In 1984 Bell broke into eight different organizations and until 1986 ATT was part of an integrated telecommunication service. Today ATT is a global leader in theRead MoreBusinesses need to be competitive in order to ensure growth and profitability in the future.1400 Words   |  6 PagesBusinesses need to be competitive in order to ensure growth and profitability in the future. Businesses must focus on their core business function and develop operational strategies to ensure they are competitive within their market. Operational strategies such as setting performance objectives and developing new products and designs are integral to businesses in achieving cost leadership and product differentiation. Ultimately, ensuring businesses like Apple remain competitive. Apple is a multinationalRead MoreApple Case Study1694 Words   |  7 Pages1. Historically, what were Apple s major competitive advantages? Apple were a very successful company at maintaining competitive advantage over its main competitors, this success can be analysed in more detail using Porter s five forces model which is broken into: 1. The threat of substitute products 2. The threat of the entry of new competitors 3. The intensity of competitive rivalry 4. The bargaining power of customers 5. The bargaining power of suppliers These are the five forces thatRead MoreCase Study : Apple Inc.944 Words   |  4 PagesPurpose of Analysis Apple Inc. in 2012: Can it sustain its growth and defend against new competitive threats? The purpose of analyzing Apple Inc. is to determine if as an international company operating in a competitive global market Apple can sustain its lead over its main competitors. Having looked at the strengths, weaknesses, opportunity and threats of Apple Inc. the analysis will focus on how the company will use its brand name and customer’s loyalty to gain and retain a competitive advantage. TheRead MoreCase Study 1- Apple Inc Essay examples1488 Words   |  6 PagesStudy #1 Apple Inc. Dixie Corbin MGMT 670 Fall 2013 What does a competitive strength assessment reveal about Apples computer business as compared to the leaders in personal computer industry? Use the methodology in Table 4.2 to support your answer. Does it appear that the companys competitive positions in the media players and smartphones are stronger or weaker than its position in computers? Table 4.1 is in Chapter 4, page 65; Table 4.2 is the SWOT analysis, page 71. Apple Inc. has provided